Services · Research & Strategy
Your research partner for the toughest problems on the roadmap.
Market entry, both ways
Your users are in a market you can't reach from your desk. I research them natively and hand you the findings in English.
Discover the potential of Korea
Enter Korea on evidence from Korean users, in their own language. I'm native, and I know the market.
- App localization
- Cultural reaction testing
- Localized usability testing
- Market-entry go/no-go interviews
Reach North American users
Korean teams going global: I read your North American users the way they read themselves, natively in English.
- Native-English moderation
- User interviews
- Usability testing
- Concept testing
- Contextual inquiry
Building & improving
You're building or sharpening the product, and you need to know what users actually need before you commit.
Finding product-market fit
You have users. You don't yet know why they stay, why they pay, or why they leave.
- PMF survey
- Retention study
- Price testing
- User segmentation
- JTBD interviews
Zero-to-one product building
Nothing to test yet? That's when research earns the most.
- Problem framing
- Concept testing
- Usability testing
- Design sprints
- Design-thinking & co-design workshops
Experience optimization
The product works but it needs improvements. A diagnostic report tells you what to fix first: built from user interviews and your support tickets. Have a prototype? We diagnose on it. If not, we map the key journey.
- Diagnostic report
- User interviews
- Support-ticket analysis
- Prototype diagnosis
- Key journey map
- Message/positioning testing
Pricing
Bring your problem, let's chat. You'll get a fixed project quote: scope, timeline, deliverables, one number. No surprise hours.
Task-based work (moderation, interpretation, recruitment coordination) now lives under end-to-end user research, quoted per task.
Let's chat(you'll leave with a research plan sketch, whether or not we work together)